Target is All In.. What Are They In?

Target recently launched a new brand, All In Motion, which makes various activewear garments. They seem to be of decent quality, and I like some of the designs for the men’s products. However: the logo.

Yikes.

Surely, I’m not the only one who thinks this looks like “KKK” backwards?! What corporate dunce in Target’s marketing department let this horrible design get past the drawing board?

As I mentioned, I like several of the All In Motion products, but I’m honestly not comfortable buying a product with that logo on it. Hopefully they rebrand sooner rather than later.